From Tescos to Morrisons
I do the weekly shopping in my house - have done for years,
and for most of those years that shopping has been done at Tescos. Not any
more! I now shop at Morrisons.
There’s been a subtle change at Tescos since Chief Exec Terry Leahy left in March 2011. I also, presciently, sold my shares in Tescos when he left – best not to fly with an unknown pilot, is the maxim there.
Anyway, the reasons dear readers, the reasons. Essentially
Morrisons is better value: it’s cheaper. I know, I know – Tescos will rail at
me, saying they will ‘beat any price” and all that guff. I don’t believe them.
What I know is that overall my shopping trolley is cheaper when I buy a similar
weekly shop at Morrisons. And forget the Clubcard: I’d rather have no frills
and lower prices.
There are other, food-based reasons as well. Their goat’s
cheese is nicer, they do the most fantastic jalapeno hummus, their lemons are
nicer. I could go on.
Oh, and there are little things that Morrisons do that
Tescos do not. Like, for example, being able to get Cashback when using the
self-service checkout.
Given that my share tips of Cable&Wireless Worldwide and
Nokia have (and will) bear fruit. Perhaps I should have blogged that I sold my
Tesco shares – they fell off a cliff after a profits warning last January. But I wasn’t blogging then!
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